WHERE THE MAP TURNS BLUE

There was a faint chill in the air, the kind where you are not sure if fall has officially hit or if your ac was turned down a little too...

Our boat eased to a crawl after a 100+ miles, 4+ hour run out to the floating oil rigs off the coast of Louisiana. All 900 horses took a much-needed...

There is no fish that I love catching more than a cobalt-blue striped meat missile aptly named a wahoo - which was brought on by their blistering runs after they...

One thing that we truly believe in here at SORD Fishing Products is that the details matter. Whenever we have listed a key detail, we have underline and bolded it....

I took a step outside my truck after parking on highway 30a and the stiff north wind from the most recent cold front greeted me immediately. It was one of...

I do not know a single person who has forgotten the first time that a wahoo hit their high-speed trolling lure. The heavy lure, the heavy trolling weight, and the...

The crew shook off the long run and immediately went to work like ants that just had their home stepped on. It is a little bit of organized chaos getting...

Our 36’ center console eased to a slow stop about a quarter of a mile from our red snapper honey hole after running through a 3’ swell that made the...

Five in the morning came early on saturday. I shook off the sleepiness and took my first step outside of the house to load the truck – the wind was...